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Eva Gentry is a clothing, accessories and home goods boutique located in the heart of antique row on Atlantic Avenue in Brooklyn, New York. The clothing collection is characterized by the neutral color palette and classic pieces. 5 in 1 redeveloped an identity system inclusive of a hand drawn signature as the logotype, business cards, stationary, store signage, hang tags, and website. The casual, handwritten logo alludes to a personal, inviting atmosphere. The site layout reflects a stark minimal experience through the intentional usage of white space with contrasting elements. Print materials using letterpress lends a tactile experience evoking easy sophistication and elegance. Eva Gentry Boutique |
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